Every business needs a website and a Facebook account, right? Well, it depends. Your overall internet marketing strategy might include social media marketing, website, paid advertising, selling on existing eCommerce sites, maps, directories, review sites, blogs, mass mailings, white papers, etc. The options are many and confusing, and most businesses do not have enough time, money, or energy to pursue them all.
Who is going to buy your product or service? Are your target customers defined by age group, income level, education level, family status, or special interest? Will they buy only after doing extensive research, repeatedly as they use it up, as a gift, on a whim? Will they look at reviews first?
In this workshop we will review the options and discuss what works best and why.
- Occurred Friday, November 1st, 2019 @ 10:00 am – 12:00 pm